Marketing is Evil?!

Marketing is evil. So starts a blog post by Scott Ginsberg titled “Stop Calling it Marketing“. Unfortunately, sometimes Scott is right. I am a “marketing guy” and even I think marketing has an evil side. Scott says:
Or at least, that’s the perception.
That marketing is dishonest.
That marketing is contrived.
That marketing is manipulative.
That marketing is interruptive.
That marketing [...]