Blog Pack Anyone?

Ever heard of a “Blog Pack”? I hadn’t either until yesterday. The basic concept is that people with similar interests all band together in blog-land to help each other out. It is essentially a bloggers networking process. Through this process you join a group that creates a feed file for your RSS Reader called an [...]

Twitter Me This…

Twitter. A micro-blogging platform. I have been experimenting with it for about 3-weeks now and am starting to form some opinions. At first, I really could not see the business application. Turns out I was looking at it too narrowly. I was thinking, “why would I care if someone was eating cheese cake for [...]

It’s All About Them

Are you are good talker or a good listener?
When you meet someone for the first time, do you jump in with a whole overview of who you are and what you do? In any relationship, it develops much deeper when you are an active listener rather than an aggressive talker. This works in [...]

You Do What?

I have attended a couple of conferences in the past few months where I have been networking with new contacts - meeting people for the first time. When we are in that setting, what do we do? We ask people and they ask us…”what do you do”? Or some variation thereof.
Do you have a concise [...]

Halifax Social Media Gets Personal

Though I have been immersed in marketing for over 20 years, I am still getting my feet wet in the Web 2.0 world. Often referred to as social media, the technology tools that facilitate online communities are broadening and being integrated into business applications and personal networking. I have spent the last 6-months reading marketing [...]