Connect

The goal has been, and always will be, to find a way to connect with your target audience in a way that is compelling, relevant, and timely. You make it more difficult for yourself, as an organization, when you put a language barrier between yourself and your audience. - Media Rules pp.22 by Reich and [...]

The Spiritual Web

Churches of Atlantic Canada. May I have your attention please? It’s time for a change.
It is unfortunate but true. Most of your web sites have been found lacking. You may be wondering who has been playing judge? We’ll as it turns out, most ministers I speak to are ashamed of their church’s [...]

Blogging Brevity

Since last November, I have come across about a dozen blogs that I have chosen to read consistently. Every day or two I read the posts their authors contribute on the topics of marketing or technology focused towards small businesses or churches/ministries. It has been an enjoyable journey reading the insights of these [...]

Passionate Pastors

It seems that many of my recent posts over the past couple weeks have had the recurring theme of passion. This has not been intentional, but it is a subject that has been close to my heart so far this year. For the past two days I have had the privilege of joining about 40 [...]

The Blogging Mission

If you belong to a church, here is a tested idea that worked very well recently at the church I attend.
Most churches at some point have a short-term mission trip to somewhere outside their town or city.  My church, LifeBridge Community Church in Dartmouth, Nova Scotia, recently had a team of 8 people on a [...]